The Bev Tie was born in the heart of Craft Beer Country while camping in the rugged mountains near Asheville, North Carolina. Driven by an inventive mind, and a love of making people laugh, the inventor Reuben Hollifield began designing the tie in his garage in the Autumn of 2013.
After a full year of sewing samples, designing patterns, and testing fabrics, The Bev Tie came to life through a successful Kickstarter campaign as the world's most stylish and functional beverage holder. Today, Bev Ties are enjoyed at parties and potlucks in all 50 US states and across the globe in 15 countries.
The Bev Tie is inspired by the amazing craft brews, inventive people and beautiful natural scenery that surrounds our World Headquarters (still in our garage) in Waynesville, NC. We take pride in creating a fun product from the highest quality materials that we hope will cause people to laugh and smile. It is our pleasure to bring you a piece of our fun loving and laid back Mountain Culture and we sincerely hope you enjoy it.